Ksenia Strelnikova

Company Overview: worldwide ride-hailing company – top three in the market.

• Coordinate the global trademark portfolio (350+ marks): renewals, filings, and communication with external advisors and IP offices (incl. WIPO and local offices of Mexico, Brazil, Namibia, Botswana, etc.
• Support marketing and product teams on brand usage, naming, and creative compliance (10+ clearance searches).
• Draft and maintain legal documentation (e.g. IP Policies or employment agreements), as well as playbooks for tech teams.
• Participate in the internal AI governance initiative, advising on IP and confidentiality risks, including risk matrix development.
• Manage incoming IP/license claims from rightsholders: coordinate internal investigations, assess exposure, and facilitate either takedown or license acquisition.

Company Overview: Food darkstore - IT startup with investments from Sberbank and VK group, about 150-200 employees.

Contact: Maria Dobronravova, CLO - on request

• Marketing legal support
• IT matters legal support
• IP legal support
• Data privacy legal support

Company Overview: Wunderman, TBWA - part of WPP chain, international agencies. Deluxe Interactive, Red Reds - Local agencies, well-known on market and awarded

Contact: Vitaly Bykov, CEO of Red Reds, upon request.

• Contract drafting for marketing campaigns (ATL, BTL, SMM, SEO, filming, OOH, and events).
• Managed company charters, change of addresses, name, and stakeholders, assisted on creation of holding structure.
• Drafted claims and responses for claims; successfully managed court proceedings.
• Advised on creative ideas, and conducted training on advertising and copyright law.